Case Studies
Deep dives into how I approach SEO and performance marketing — what was broken, what I did, and the numbers that moved.
Case Study 01
A neighborhood bakery was invisible on Google Maps despite years of loyal customers. A focused local SEO sprint moved them into the top-3 map pack for every priority keyword and quadrupled direction requests.
Case Study 02
A D2C fashion brand was ranking for their own brand terms only. A deep keyword-cluster strategy around a single buyer-intent theme unlocked 5,200+ new monthly organic sessions and 210+ assisted conversions.
Case Study 03
After a poorly planned website migration, this SaaS company lost 41% of organic traffic in six weeks. A structured technical audit identified 12 critical issues; fixing the top 5 recovered 38% of lost traffic within two months.